Advertising Our Product

We are now very close to completing our media product: a music video. So we thought that we should think about where and how we are going to advertise our product. We think that our target audience will be the sort of people that listen to Radio1xtra. This is a radio station that plays a lot of Hip Hop songs, old and new. They advertise new songs on air, and they also have a website where we think that our product could be successful on.
The majority of our target audience are online, and are fully interested in the music industry. Therefor we feel that another great way to advertise our music video would be online. The age group we are aiming to please too are those that are probably following their favorite artists on twitter, and liked them on Facebook. This tells us that Twitter and Facebook too will be a great way to share and advertise our media product. Reaching out to our target audience successfully. YouTube too, is full of advertisements to the latest tracks in many genres. YouTube will probably be one of the best places to advertise our media product.